Derive Powerful Insights from Email by Listening to the Voice of Your Customers on Social Channels
Event Details

Recorded: August 4, 2011
What: A one-hour complimentary webinar, "Derive Powerful Insights from Email by Listening to the Voice of Your Customers on Social Channels"
Speakers: KANA Marketing
Watch the recording: Complete the form and get instant access to this webinar
KANA is excited to introduce KANA Service Experience Management (SEM) Social, a listening solution that delivers meaningful insights from customer interactions (email, chat), feedback (webforms, surveys) and social media (facebook, twitter, blogs). Our email solution, KANA Response, combined with SEM Social, means actionable insight for you.
With SEM Social, KANA Response can detect customer sentiment and highlight pervasive issues – by directly analyzing email inquiries. It can also tap into facebook, twitter to detect emerging trends or issues. Furthermore, you can take immediate action – agents can respond directly to social media posts from within KANA Response. Imagine a dashboard for agents with unified information about customer interactions and their sentiments in social world. Customer service managers will be able to listen, analyze feedback, and design more effective service experiences.
Participate in this webinar to better understand the benefits of integration between KANA Response and SEM Social including:
- How to derive meaningful insights from customer emails
- How to scale social media listening so that you can engage with each and every valued customer
- How to link your social media and customer service conversations
- How to effectively filter the relevant social media messages that need to be acted on
- How to automatically route social media messages to the right person for response
Learn how SEM Social enables companies like Microsoft, Yahoo, Barney's, Wal-Mart, Equifax and Continental Airlines to listen to the voice of the customer today. Join KANA for this complimentary event and see a demo of how KANA Response can automatically discover, analyze and route messages throughout your enterprise to better connect with your customers.
Complete the form and get instant access to this webinar.
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