The Challenge
KANA Retail/Wholesale Solutions:
- KANA for Luxury Retail
- KANA for Wholesale Distribution
- KANA for Hi-Tech Retail
With workforce costs skyrocketing and retailers and wholesalers squeezed on margins, operational efficiency has become crucial to profitability. At the same time, customers aren’t waiting for you to get the service experience right—to customers your competitors are simply a click away. Every service experience has to be made efficient for the business and highly relevant to the individual customer. But with new channels of communication and service emerging, and growing volumes of transactional data and customer feedback, the challenge to understand customers and provide responsive service is growing too.
KANA’s Approach
KANA streamlines your existing business processes with your customer communication channels to enable consistent and efficient service experiences at every touch point. Customer data—including customer feedback and social media commentary—is integrated with service processes and leveraged to optimize and personalize customer experiences.
KANA’s Service Experience Management technology gives you a holistic understanding of your customers across your brands, merchandise [or: segments] and service channels. If online shopping carts are getting abandoned, you’ll know why, and what’s more, have the flexibility and business tools to adapt service processes rapidly in response. Service reps get a unified view of the individual customer they’re helping—customer history, accounts, purchases, etc.—regardless of the channels employed. With all the relevant customer information at their fingertips, your agents can better respond to customer needs and can easily identify and act on opportunities for cross-selling.
KANA’s solutions let you fine-tune your service channels and service experiences to meet your goals for service efficiency and customer satisfaction
Retail Case Studies
Achieved a first-time resolution rate of 89%. Learn how Carphone Warehouse delivers accurate and consistent service across channels.
See how, Redcats USA mastered the 'art of automation,' enabling its team of representatives to handle an impressive and growing number of e-mails.
Staples needed an email management system that would scale with its fast-growing online business. Find out how they successfully responded to an over 100% increase in email volume.
Other Retail Customers:
- American Girl
- Avon
- B&H Photo-Video
- Barnes & Noble
- Best Buy
- Daimler-Chrysler
- Home Depot
- JC Penny
- PhotoWorks
- Sears
- Target
- The Gap
- Tiffany and Co.
