Senior Solutions MarkiTecht

Job ID: MKTG-Q110-001 Location: Menlo Park, CA

Summary
KANA Software, Inc. is a world leader in multi-channel customer service. KANA's integrated solutions allow companies to deliver consistent, managed service across all channels, including email, chat, call centers and Web self-service, so customers have the freedom to choose the service they want, how and when they want it.

Our employees contribute to our culture that combines the creativity and intimacy of a startup with the critical mass and capabilities of a mature company. This culture is centered around and built up by our employees, and we foster and encourage innovation, trust, respect, execution and entrepreneurial values at all levels of our organization.

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Job Function:

The Solutions MarkiTecht role encompasses the ability to Market, Architect and Sell Solutions. From a Marketing standpoint the primary responsibility is to build and manage an opportunity pipeline. As an architect you are expected to be hands-on with the ability to understand architecture and technical eco-systems. And finally, supporting pre-sales activities require the ability diagnose customer pain, design and promote specific solutions.

The role reports into the Marketing organization.
 
Job Responsibilities:

·         Develop Go-To-Market Strategies for specific solutions and/or verticals

·         Build the opportunity pipeline

·         Create and deliver targeted webinars, one-on-one briefings with customers/prospects, workshops to drive the pipeline

·         Creatively use ‘new media’ (such as blogs) to increase awareness and drive pipeline

·         Manage and track sales opportunity pipelines, forecasts and revenue using sales automation tools

·         Focus on driving solution (product and services) sales

·         Understand client business drivers and needs. Create strategies to drive revenue for solutions and the overall solutions GTM’s.

·         Be a primary marketing contact for Sales Representatives. Enable sales teams to be highly successful selling solutions.

·         Conduct presentations online and in-person to existing and potential customers. Facilitate and perform demos for clients.

·         Be knowledgeable (industry expert) about products, applications, market conditions, competitive activities, within the Contact (call) Center space. Maintain credible knowledge of competing technologies and solutions.

·         Conduct interviews with customers to collect detailed information and create Sales tools: such as Solution diagnosis, calculation of TCO and ROI for Solutions.

·         Define and Own the “Whole Product Solution”.

·         Assist with business development activities that help create a complete “whole Product”. Prototype the Joint-Solution with the partner.

·         Envision and prototype ‘the next big thing’.

Required Skills:

·         Deep knowledge of Call Center, Customer Service space or BPM (Business Process Management)

·         Development experience with JavaScript

·         Knowledge of SOA Architecture is a plus

Required Experience:

·         Seven years or more of experience as a Sales Consultant or as a Solutions Architect (pre or post sales)

·         Experience Managing Marketing Programs

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