Learn how KANA improves customer service in different industries, keep on top of important trends, and go in-depth on KANA technology.
Service Experience Management Architecture Overview
The KANA SEM platform represents a new way to approach the challenges in customer service. It streamlines service operations across organizations, communication channels, technology and data to create a complete customer service ecosystem that enables fast adaptation to evolving business needs and hence responsive service. Read more
Evidence-Based Service; Listening to Customers to Improve Customer-Service Processes
Every customer interaction, including sales and service, must reflect a company's brand. However, it is quite a challenge to measure the effect which customer service has on a company's brand. It is required that the customer service processes are aligned with the brand to ensure that the customers receive service which meets the expectations generated by the brand. Read more
7 Best Practices for Business Process Management in Customer Service
Effective customer service is not just about service experiences but about the business processes put in place to deliver them. If your processes are mired in a rigid infrastructure, you can't adapt the service experience at the pace of change required. Read more
Dynamic Case Management For Customer Service
There's no way to anticipate every turn a customer interaction may take. A customer may call in to pay a bill and then want to look in to upgrading a service plan or seek advice. Read more
Balance the competing demands of your customers and your business
While 80% of companies believe they are doing an outstanding job delivering good customer experiences, only 8% of their customers actually agree. According to Esteban Kolsky, this gaping disconnect reflects the lacking ability of service organizations to provide the simpler, faster, better service customers want—not their lack of trying.Read more
Will Your Customers Really Wait for You to Get Service Experience Right?
Good customer experiences—and bad ones—define your brand. If your customer service reps are alt-tabbing through dozens of screens—entering and re-entering customer information while customers wait on the phone—well, need we say more? Read more
Customer expectations evolve—as do business needs and compliance regulations. To deliver effective service you need to adapt your service experience accordingly.Read more
Reaping the Benefits of SOA in Customer Service Organizations
In the past few years, service-oriented architecture (SOA) has emerged as a business-centric IT architectural approach that supports integrating a business through linked and repeatable business services. KANA and IBM have joined forces to harness the benefits of SOA in a solution that is specifically designed to meet the needs of customer service organizations. Read more
Evidence-Based Service: Building Brand Through Every Customer Touchpoint
In today's world, every customer touchpoint, including customer service, must enforce a company's brand. However, companies have found it difficult to measure the effect of customer service on brand. Read more
Seeking a Fix to Customer Service Issues? Don't Look in the Attic
By Charlie Issacs. In cleaning out my attic the other day, I got to thinking about customer data integration in the era of the service oriented architecture (SOA). The reason I began thinking of customer data integration is not just because I am in the customer service industry, but because the attic is a great metaphor for the traditional approach to managing customer data. Read more
KANA and IBM Online Customer Service Study Summary – US Financial Services Sector
KANA and IBM joined forces in 2007 to survey the customer service experience of 72 US financial institutions. This was conducted as a "mystery shopper" exercise where researchers attempted to find answers to common questions relevant to each organization's line of business through online self-service and email. Read more
KANA Online Customer Service Study - US Financial Service Sector
KANA and IBM joined forces in 2007 to survey 72 US financial institutions for their customer service experience. This white paper describes the detailed findings of our "mystery shopper" exercise of these financial institutions' email and web self service offering and recommends simple actions to improve the customer service experience. Read more
What If Any Agent Could Take Any Call?
Think about the agents in your contact center and the agents who handle Web chat. What if any agent could take any call? What if your agents could follow the right process, just as you had envisioned it? What if your agents didn't have to alt_tab through 15 applications on their desktop? What if your agents didn't need to use post-it notes and index cards? What if you didn't have to spend months and months on training agents? Read more
The Contact Center in a Profit-Centric Service Organization
In a study of more than 150 service organizations, the best-in-class had a first-call resolution rate of 87%—stunning results compared to an average of 57% for the remaining firms. The same high-performing bunch currently exhibit a 92% customer-retention rate while having reduced their service costs by 8% over the past 12 months. Read more
How to Profit from the Shift to Multi-Channel Customer Service
For multi-channel service to truly meet the needs of the modern customer, it must do more than simply provide many channels. Too often, each new channel is implemented as a silo, resulting in multi-channel service that is disconnected and inconsistent. Read more
Guidelines for a Successful Multi-Channel Service Strategy
Switching from self-service to getting help from an agent shouldn't mean starting over. Too often it does. Read more
Companies Find Faster Call Resolution Key to Cost Center Profitability
By Marchai Bruchey. As companies face a backlash against offshore call centers, or are simply finding it was not the right solution for their particular business, they are bringing service back to the U.S. This doesn't need to be cost-prohibitive however. Read more
Optimize the Insurance Agent's Performance with KANA Solutions
Increasing the effectiveness of captive and independent agents is crucial to promoting and sustaining growth in the insurance industry. To increase agent loyalty, enhance their readiness to sell and improve the quality of the customer experience, insurance companies need to offer highly efficient ways to access and leverage knowledge; automate transactional processes; and deliver powerful multi-channel communications that provide customers with interaction availability and choice. Read more
KANA KCS Verified Solutions - How KANA Supports and Extends Knowledge-Centered Support
KCS provides levels of business agility, cost savings and knowledge quality that are essential to dealing with the exploding inquiry volumes, skyrocketing customer expectations and complex technologies that challenge support organizations every day. KANA is a KCS-certified vendor with knowledge management solutions that meet the extensive functionality required to support a KCS-focused support organization. Read more
Six Best Practices in Agent Knowledge Management
How do you make sure your customers are having good service experiences with your brand? You measure the experience and adapt accordingly. Read more
This highly informative white paper delves into the subject of optimizing search engines and knowledge bases specifically for use by customer service agents and customers themselves, via web self-service portals. It explores specific strategies to help your agents and customers find the answers they want faster and easier than ever before. Read more
How Technology Manufacturers Can Cut the Cost of High Quality Service
The highly competitive world of technology manufacturing requires manufacturers to find solutions that will help them reduce their operating expenses. Customer service represents a significant cost center as the complexity of products and the rapid pace of product change drive up service and field dispatch costs. Read more
Best Practices to Accelerate the Quality, Consistency and Speed of Email Service
Customer service delivered via email can lower your cost per contact with customers by 75-80% compared with phone support. That's the reason you can't afford not to use it. Read more
Increase Customer Self-Service Success with KANA Web Collaboration
Customers appreciate the speed and convenience of self-service on the websites of their favorite brands. If they run into difficulty, however, they're inclined to just give up on your online services—or on you. Read more
KANA Secure Messaging Drives Compliance with Privacy Regulations
Email is notoriously vulnerable to attack. And securing email content is especially important in today's world — where customers may send confidential information such as credit card and social security numbers in free form text. Read more
PCI Data Security Compliance in KANA Applications
How KANA Applications Help Companies Comply with PCI Data Security Standards. The PCI DSS standard offers companies an effective path to securely process, store, and transmit sensitive data. Read more
Using the web as a channel for customer self-service is a winning scenario for companies looking to reduce service costs while at the same time create a satisfying customer service experience. Unfortunately, too often customers find it difficult and cumbersome to find the answers they seek. The secret is context-driven search. Read more
Knowledge-Infused Processes: The Solution to Self-Service Woes
Customers trying to resolve their issues using online self-services are looking to achieve one thing: resolve their issues! Promptly. The experience, however, is often a one-dimensional search that keeps on going. Read more
Designing the Great Self-Service Experience
Customers increasingly want to take care of business by themselves—right on your website. Studies show they don't always want to interact with you directly. Read more
Overcoming the Barriers to Channel Shift
Government organizations worldwide are transitioning to online self-service as a way to deliver public services cost-efficiently through the channels citizens use in their everyday lives—smartphones, PCs, tablets, etc. Find out what's needed for a successful transition to new media. Read more
As human service providers face the prospect of replacing their aging and increasingly fragile information systems, numerous technology approaches compete for the mindshare of commissioners and CIOs. This paper explores lessons learned in human services technology solutions over the past thirty years and proposes criteria for future success. Read more
The Case for the Virtual Front Office
Faced with the challenge of replacing multiple aging information systems, each of which holds just a partial view of a family's situation, human service agencies are seeking ways to deliver better constituent service while renewing information systems in a low-risk, evenly paced manner. This paper explores the concept of the virtual front office, a powerful strategy for modernizing the delivery of human services while streamlining the way agencies engage with their clients. Read more
As CIOs puzzle over how to replace their legacy systems in an orderly manner, the problem of migrating their interfaces looms large. Faced with hundreds of interfaces that share no common data interchange standards, project planners are grappling with a tangle of dependencies. Read more
This paper examines the role of enterprise case management in helping government deliver on its mission of effective service delivery. It discusses the challenges government faces in coordinating case management across multiple departments and disciplines to deliver truly first-class constituent service, and outlines the key requirements of an enterprise case management solution. Read more
Lagan Service-Oriented Architecture (SOA) Overview
While definitions of SOA vary greatly, one thing is clear, solutions that embrace SOA are better able to deliver the scalability, interoperability and flexibility today's government agencies require. Lagan believes there are a number of key principles that make the SOA design pattern mandatory for the effective implementation of an Enterprise Case Management system. Read more
The Case for a Multichannel Analytics System
If you're simply monitoring keywords in social media to put out fires, you're missing out on what all the chatter really has to offer—a wealth of information about the customer experience, your products and your brand. Keywords don't reveal customer sentiment, but social media analytics can. Read more
Volume vs. Meaning: Effective Customer Listening Requires More Than Keywords
Is it your job to listen to and analyze social media messages and direct customer feedback about your product, brand, or service? Are you leading corporate initiatives that leverage consumer-generated content to uncover meaningful insights about your business? Read more
Customer Listening and Machine Learning
Most companies make great efforts to listen to their customers. They may sponsor a survey, assemble a focus group, or even hire a market research firm. Such efforts emphasize getting specific answers to specific questions, i.e., structured data. Read more
Why Not Do It By Hand? Manual Processing Vs Automated Listening
Increasing the effectiveness of captive and independent agents is crucial to promoting and sustaining growth in the insurance industry. To increase agent loyalty, enhance their readiness to sell and improve the quality of the customer experience, insurance companies need to offer highly efficient ways to access and leverage knowledge; automate transactional processes; and deliver powerful multi-channel communications that provide customers with interaction availability and choice. Read more
Automated Listening vs. Keyword-based Monitoring
The monitoring of user-generated content has become increasingly important as companies seek to mine large volumes of text-based brand conversations across today's complex web of customer interaction channels. These include both direct feedback (web sites, surveys, emails, discussion boards) and indirect sources in social media (forums, review sites, blogs, Twitter, social networks, etc.). Read more
Best Practices for Integrated Listening
Listening to customers does not mean the same thing today as it did five years ago. Today consumers have found strength in numbers. In essence, the community is becoming the consumer. Socialization has dramatically reduced the barriers to group communication and organization. This is a huge risk for companies who can now watch missteps spread through an entire universe of critics, fans and self-appointed journalists, many of whom are not even customers. Read more
Improve Your Customers' Experience By Listening to Unstructured Feedback
Your customers are online sharing their opinions about your products and services with you—and the rest of the world. You better be listening! Read more
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